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CSL 1O1O today announced a partnership with LUXE City Guides, launching LUXE City Guides Mobile. The range of mobile guides to ten major global cities allows business and leisure travellers to experience the best of the best around the world at their fingertips.
The partnership combines CSL's technological expertise with LUXE's exclusive content to make this unique service available to mobile users throughout the world. LUXE City Guides Mobile is the ultimate travel guide and works on a variety of handsets such as BlackBerry, HTC, Nokia, Acer, Samsung, Sony Ericsson, and soon will support iPhone. More over, 1O1O has also pioneered a LUXE City Guides Mobile application to sit on handset vendors app. store platforms, which will be available soon.
"CSL understands that busy executives and frequent leisure travellers are often on-the-move, constantly seeking ways to make the most of their time while pursuing a high quality of life," said Tarek Robbiati, Group Managing Director of Telstra International and Chief Executive Officer of CSL Limited. "As a premium brand that appeals to sophisticated travellers and business professionals, it is our vision to bringing the finest and most professional services and recommendations to our customers. The premium positioning of LUXE City Guides Mobile makes it an ideal fit for CSL. By partnering with LUXE, we're demonstrating our commitment to ensuring our customers continue to enjoy the best of the best around the world, anytime, anywhere."
"LUXE City Guides is designed for busy and sophisticated travellers who value opinionated information" said Grant Thatcher, Publishing Editor of LUXE City Guides. "To fulfil our customers' expectations, CSL is the best possible partner to bring LUXE to the mobile platform. A smart travel guide is about how to engage your readers with a total travel experience that embraces the best in content, with the mobility of today's busy travellers. It should allow busy people to get smart stuff whenever and wherever they need it. CSL's leadership in technology and customer service connects LUXE with travellers who aspire for quality experiences around the world.
Connecting You across the World
LUXE City Guides Mobile provides smart and savvy travellers an ultimate destination guide to cities around the world with information at their fingertips. Initially covering ten popular destinations including New York, Hong Kong & Macau, Paris, London, Shanghai, Singapore, Rome, Bali, Sydney, and Bangkok, there are more to come. LUXE. On the go and in the know.
Travelling with Comprehensive Information
LUXE City Guides Mobile can be downloaded directly to devices for travellers to check out rich content anywhere anytime, save their favourites, arrange and build personal itineraries and navigate with the handy onboard maps. It is a highly researched and opinionated travel companion packed with the finest dining, leisure, culture, accommodation and city secrets that most visitors would simply never find. LUXE. Screen Jeanie.
Staying Abreast of the World's Best
In addition to the hundreds of entries, travellers can access the auto-update function which means they will always be up to date and in the know. Moreover, the downloaded LUXE City Guides Mobile can be viewed offline to help save on data roaming charges for users who are always on-the-move. Experience before purchase with the "starter" application and connect to the LUXE City Guides community for sharing anecdotes, comments and tips with other travellers. LUXE puts the snap in your app.
*Please refer to the factsheet for a complete list of compatible handsets.
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